ESTéE LAUDER
OBJECTIVE
To tap on Clozette’s Beauty Community to engage target audience, generating powerful statements from real-life users to solidify claims for the Advanced Night Repair Serum.
OUR SOLUTION
Clozette engaged as the “one-stop content creation platform” to provide comprehensive information & reviews positioned in a lifestyle angle to aid target audience in making informed online purchases.
All the content pieces is amplified & distributed through Clozette’s extensive network to raise awareness for the new Advanced Night Repair.
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P.S. We don't spam.