NEW YEAR,
NEW MOO’D
CHINESE ZODIAC FORECAST
OBJECTIVE
To help small brands gain awareness and reach a wider audience by leveraging the popular topic relevant to the festive season and target market.
OUR SOLUTION
Inline with Lunar New Year, Clozette invited 2 of our Ambassadors to unveil what’s in store for the 12 Chinese Zodiac signs in 2021 - in career, love, wealth and health - along with recommended tips and items to boost luck.
From a well-known local Feng Shui company Yuan Zhong Siu, Jacelyn Phang was the anchoring host paired with Roanna, whose personal style fits both brands. The Facebook Livestream provided coverage for Flo Optics and Ms. Lily by integrating the products into the content, suggesting them as items for the different Zodiacs.
Clozette successfully helped small brands gain awareness and reach a wider audience by leveraging the popular topic relevant to the festive season and target market.
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P.S. We don't spam.